Meet Rebecca Houston
Meet Rebecca — The Marketing Leader Making Digital Growth Accessible for Businesses
Rebecca Houston is a Chartered Marketer, business owner, and sustainability advocate with nearly three decades of experience in the marketing industry. As the founder of Smash Marketing, Rebecca combines strategic expertise, innovative thinking, and a people-first approach to help businesses achieve measurable growth through effective digital marketing.
At the heart of Rebecca’s journey is a passion for empowering small and medium-sized businesses with the tools, knowledge, and support they need to succeed in an increasingly digital world. Having worked in marketing since 1997, she has built a wealth of experience across multiple disciplines, earning recognition as a Chartered Marketer through the Chartered Institute of Marketing and establishing herself as a trusted voice within the industry.
In 2018, Rebecca took the entrepreneurial leap and launched Smash Marketing, a digital marketing agency focused on delivering transparent, ethical, and results-driven solutions. Alongside her team, she helps businesses navigate the complexities of SEO, Google Ads, social media marketing, and email marketing, ensuring every strategy is tailored to achieve meaningful outcomes.
Inspired by Fearne Cotton and her authentic approach to supporting mental wellbeing, Rebecca admires those who use their platforms to create positive change. She shares a similar belief in leading with honesty, building genuine connections, and using business as a force for good.
But Rebecca’s mission extends beyond marketing performance. As a passionate advocate for sustainability, she is committed to embedding environmentally conscious practices into her business, aligning her professional success with her personal values as an eco-warrior.
Her mindset is simple but powerful: great marketing should be accessible, transparent, and capable of creating lasting impact for both businesses and the wider community.
Three Words To Describe Rebecca: Optimistic. Authentic. Driven.
Rebecca joins The Legacy Bench ready to connect with fellow business leaders, share her wealth of marketing expertise, and continue helping organisations grow through ethical, innovative, and sustainable digital strategies.
Follow Rebecca:
Instagram: smashmarketingltd
